Which free SEO tools are best in 2025?

Discover the most effective free SEO tools for keyword research, site audits, and rank tracking in 2025.

Last updated: May 29, 2024

Essential free SEO tools include Google Search Console, Google Analytics, Ubersuggest (limited use), and Moz's link explorer. These help you track site health, performance, and keyword opportunities.

Here are some of the best free SEO tools for 2025 and what they're great for:

Tip: Start with Google Search Console and Analytics for site health and performance. Use other tools for keyword research, technical audits, and competitive analysis. Most free tools have usage limits, but together they cover all the SEO basics.

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